Bilibili (BILI) Surges as New Year's Gala Sets Record Viewership

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Jan 03, 2025
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Bilibili (BILI, Financial) shares rose over 1.1%, reaching $17.32. The increase follows the announcement of record-breaking viewership for its 2024 New Year's Eve gala. The live event on December 31 reached a peak viewership of over 344 million, marking the highest in the company's history. Within 24 hours, total plays hit 100 million, with nearly 400,000 bullet comments. Additionally, user-generated content related to the event achieved a play count of 135 million.

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