Industry sources have revealed that Apple is set to begin mass production of a new, budget-friendly iPhone model in January 2025. Currently, Foxconn, Apple's manufacturing partner, is actively recruiting workers to prepare for the production of this new device. This recruitment drive is a strategic move to ensure that production can commence smoothly.
A representative from a company within Apple's supply chain confirmed that they have already started supplying components for this upcoming spring iPhone model. It is anticipated that this model will be priced more affordably compared to previous releases.
Analysts have observed that the demand for the iPhone 16, released in fall 2024, has been lower than expected, placing pressure on the sales of the iPhone 16 series. The introduction of this new iPhone is expected to help offset the weaker sales performance of the iPhone 16 by attracting consumers with its lower price point.
