Walt Disney Company (DIS, Financial), a leader in Hollywood entertainment, is intensifying its investment in exclusive Japanese anime collections and extending its Korean superhero series franchise. This strategic move aims to capture a larger share of the Asian streaming market. Disney's primary competitor in streaming, Netflix (NFLX), has successfully tapped into the South Korean and Japanese markets with global hits like "Alice in Borderland," "Sweet Home," and "Squid Game," showcasing the global appeal of Korean dramas.
At the Asia-Pacific content showcase in Singapore, Disney+ announced the renewal of the popular Korean superhero series "Moving" for a second season. Created by Korean webcomic artist Kangfull, the series has achieved significant global success, winning over ten industry awards. Disney is also collaborating with Kangfull on the much-anticipated horror suspense series "Light Shop."
The first season of "Moving" not only captivated audiences across Asia but also sparked global interest, similar to the first season of "Squid Game." The series has set a new narrative standard for superhero dramas by blending superhero elements with historical events, romance, and family dynamics, proving that high-quality storytelling can engage global audiences without relying on extravagant special effects.
In addition to its Korean content investments, Disney+ plans to adapt the hit mobile game "Disney Twisted-Wonderland," developed with artist Yana Toboso, into an animated series. This game has already expanded into novels and comics, amassing a large fan base. Disney+ is also securing exclusive distribution rights to select titles from Kodansha, one of Japan's largest publishers, including the anticipated second season of "Go! Go! Loser Ranger!"
Disney's significant investments in Korean and Japanese animation and series come as the company adjusts its strategy to enhance profitability, especially for Disney+. The company aims to achieve $1 billion in streaming operating profit by fiscal year 2025. Disney is focusing on the Asian market to expand its local user base and attract a wider international audience, while also reducing some content investments in Southeast Asia.
