The Coca-Cola Company (KO) in Berkshire Hathaway 2000 Q4

Long-Term Investment in a Global Beverage Leader

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6 days ago
Summary
  • Approximately 8% ownership stake in Coca-Cola.
  • Global market leader in the beverage industry.
  • Risks include changing consumer preferences and regulatory challenges.
  • Strong brand equity with a market value of $12.2 billion at year-end 2000.
  • Future growth expected from expanding global markets.

The Coca-Cola Company (KO, Financial) was a key holding in Berkshire Hathaway’s 2000 Q4 fund letter, with Berkshire owning about 8% of the company’s capital stock. Coca-Cola’s position as a global leader in the beverage industry aligns with Berkshire’s strategy of investing in strong brands with significant market presence. While the company faces risks such as changing consumer preferences and regulatory challenges, its strong brand equity and market value of $12.2 billion at the end of 2000 highlight its enduring appeal.

"Coca-Cola remains a vital part of our investment strategy, offering both stability and growth potential as it continues to expand in global markets." — Warren E. Buffett, Berkshire Hathaway 2000 Q4 Fund Letter

Read full letter at gurufocus Berkshire Hathaway 2000 Q4 page.