Phunware Inc Proactive Investors One2One Investor Forum Transcript
Now before we get diving into what we're doing today, you've got to really understand where we're coming from. So, we got our start back in 2009. We helped the large brands transition from web to mobile. And really the whole idea was how do you take that desktop experience and shrink it down to a mobile device so that you could really engage with people where they were. But that was very uninspiring.
The next evolution of engagement is not about just building a mobile application, it's really about digital transformation. It's this idea of engaging with the user, taking all the information of the virtual world and serving that up in a way that it will basically form a real-world experience.
So, this is a transformational opportunity. Just like Bitcoin is transforming the financial industry, digital transformation is a huge idea that everybody really needs to get smart on because it's going to transform the way we engage consumers in a mobile-first world that's quickly becoming mobile only. And I'll tell you more about how we're doing that shortly.
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